Postmark Lane
Privacy Policy
Summary
Postmark Lane is a game about cats running a post office. Your progress is saved on your device, not on a server of ours. The game shows optional video ads you can choose to watch for rewards, and uses Google services for ads, analytics, purchases and leaderboards. We keep what those services receive to what the game needs, we never sell your information, and players under 13 get a safe mode with non-personalised ads.
Who we are
Postmark Lane is operated by Seven Talons LLC ("we", "us"), the data controller responsible for this game. This policy applies to the Postmark Lane app for Android. For any privacy question or to exercise your rights, contact us at tmolina@seventalons.com, or write to Seven Talons LLC, 4539 N 22nd St #6040, Phoenix, AZ 85016, United States.
Who the game is for
Postmark Lane is made for players aged 13 and over. The first time you open it, the game asks for your year of birth and keeps only an age range (under 13, 13 to 17, or 18 and over), never the year itself.
If you are under 13, the game switches to a safe mode: ads are non-personalised and limited to content suitable for all ages, advertising-related data is switched off in our analytics, leaderboard scores stay on your device, and limited-time offers and rating requests are turned off.
What stays on your device
Your progress, coins and stamps, settings, daily streak, age range and the three-letter tag you choose for leaderboards are stored only in the app's storage on your device. We don't receive this save data. Daily reminders are scheduled and shown by your device, not sent by us.
What the game shares, and with whom
The game uses these Google services. Each one receives only what it needs to work.
| Service | What it receives | Why |
|---|---|---|
| Google AdMob | Your device's advertising ID, device and app information, an approximate location derived from your IP address, and ad interactions. | To show the optional reward ads and measure them. Ads are personalised only where you allow it. |
| Google Analytics for Firebase | How you use the game (for example which delivery runs you play and when you open the game), an app instance ID and device information. | To understand what players enjoy and fix what doesn't work. |
| Firebase Remote Config | An app instance ID. | To adjust game settings, such as reward amounts, without an app update. |
| Google Play Billing | Your purchases. Google handles payment; we never see your card or payment details. | To deliver and restore what you buy. |
| Google Play Games | Your Play Games player ID, display name and scores. | To run the weekly leaderboards. |
Google processes this information under its own privacy policy: policies.google.com/privacy. We do not sell your information or share it with anyone else, and the game contains no other third-party SDKs.
Legal basis (GDPR / UK GDPR)
Personalised advertising relies on your consent, asked for in the game before any personalised ad is shown. Purchases and leaderboards are necessary to provide what you asked for. Analytics and Remote Config rely on our legitimate interest in keeping the game working and improving it; you can object at any time by emailing us.
Ad choices in Europe and the UK
If you play in the European Economic Area, the United Kingdom or Switzerland, the game shows Google's consent form before personalised ads. You can change your choice at any time in the game's Settings → Ad privacy choices. Ads are always optional: you only see one when you choose to watch it for a reward.
Device permissions
- Internet and network state: to load ads, sync purchases and leaderboards, and send analytics.
- Notifications: for optional daily reminders. You can turn them off in the game or in Android settings.
- Advertising ID: used by AdMob as described above. You can reset or delete it in Android settings.
Postmark Lane requests no precise location, camera, microphone, contacts or file access.
Your rights and controls
- Delete your data: in the game, Settings → Delete my data wipes your progress from your device and resets your analytics ID, so earlier analytics data is no longer linked to your device. Purchases can be restored from Google Play afterwards.
- Ask us: email tmolina@seventalons.com to access, delete or object to the use of analytics data about you. We'll respond within 30 days.
- No account: Postmark Lane has no accounts or logins, so there is no account to delete.
If you are in the EEA or the UK, you also have the right to lodge a complaint with your local data protection authority.
Children's privacy
Postmark Lane is not directed at children under 13. Players who tell us they are under 13 get the safe mode described above, with non-personalised ads and advertising features switched off in analytics. If you are a parent and believe your child has shared personal information with us, email us and we will delete it.
Data retention
Save data stays on your device until you delete it or uninstall the game. Analytics data is kept for no longer than 14 months. Purchase records are kept by Google as required for payments and tax.
Changes to this policy
If this policy changes, the version number and "Last updated" date at the top will change, and significant changes will be announced in the game.
Contact
Questions about this policy or about privacy in Postmark Lane:
tmolina@seventalons.com